Advertising assessment learner response

 WWW: well done for attempting every question in this assessment.

EBI  however, you are not answering or engaging with the questions. you need to use the csps to provide examples/ evaluate.

Q1: 1

Q2: 3

Q3 2

Q4 1 

3) Look specifically at question 2 - the OMO 12-mark question. Pick out three points from the mark scheme that you didn't include in your answer. 

• Coming out of post-war shortages/rations etc. readily available items such as washing

powder were beginning to make things easier.

• Encouraging women to have a competitive ‘winning’ approach to washing ‘whiteness alone

won’t do’.

• Notions of what a ‘real woman’ was – somebody who looks after the home.

4) Now look at question 3 - on the NHS Represent advert. Use the mark scheme to identify one way the advert subverts stereotypes of race/ethnicity and one way it might reinforce stereotypes of race/ethnicity. Try and write points you didn't include in your original answer if you can.

• Excellent analysis of the product that is detailed and critically engages with the

representation of race/ethnicity in the media product.

• Consistently appropriate and effective focus on the representations created by the

product.

• Consistently appropriate and effective use of subject specific terminology throughout

5) Finally, look at question 4. Use the mark scheme to identify three points you could have made regarding the key messages in the Galaxy advert with regards to genre, narrative and intertextuality.

• Consistently appropriate and effective focus on the representations created by the

product.

• Consistently appropriate and effective use of subject specific terminology throughout