WWW: Some attempt made to analyse the unseen media products. You can recall some film industry work but not all correct
EBI: It is clear that you need to prepare more for media assessments to many mistakes e.g. denotation + connotation.
8/34 GRADE : 2
2) Read the mark scheme for this assessment carefully (you'll need your Greenford Google login to access this). Write down the mark you achieved for each question:
Q1:0
Q2:0
Q3:3
Q4: 0
Q5:0
Q6:5
Where you didn't achieve full marks, write WHY you think you missed out on the extra marks. Use the indicative content suggestions in the mark scheme to help with this. If you got any media terminology wrong in the assessment you can make a note of it here.
I think I didn't get full marks as I didn't detail it properly and didn't add the correct information for the questions.
3) Look specifically at question 3 - did you successfully write about both the preferred and oppositional readings? Did your answers match any in the mark scheme? Copy in one answer from the mark scheme that you could have used.
I do not think I successfully wrote about both preferred and oppositional readings as I only got 3 marks and this was because I did not refer back to the negotiated reading, oppositional reading and preferred reading.
4) Now look at question 4. Write a definition of vertical integration plus the benefits of it listed in the mark scheme to revise this key industry terminology. You may find the blogpost on ownership and control helpful here.
Women may be insulted by the lack of femininity in the advert or find the
image derogatory. They may think that the woman does not promote
5) Finally, look at your 20-mark essay - question 6. Read this exemplar answer to help give you an idea of what a top-level response looks like. Then, write five points from either the exemplar answer or the mark scheme that you could have used in your answer. This will be excellent revision for a future film industry exam question.
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